# Compact camera Canon PowerShot SX740 HS Lite Edition — 20.3 MP, 1/2.3" CMOS, 40x optical zoom, 4K, 3" LCD, Silver

**URL:** https://aio.lv/en/product--canon-2956c031aa--11270255
**Data updated:** 2026-02-18 17:07 (EET)
**Category:** Digital Cameras
**Manufacturer:** Canon
**Manufacturer code:** 2956C031AA
**EAN:** 4549292246117
**Warranty:** 2 Years
**Availability:** Available for order
**Price:** 961.49 €
**Prices and availability valid until:** 2026-08-07 23:59
**Price without VAT (21%):** 794.62 EUR
**Can be purchased by legal entities:** Yes (invoice)
**Buy:** https://aio.lv/en/product--canon-2956c031aa--11270255

## Delivery options

| Delivery method | Delivery time | Cost |
|---|---|---|
| Office pickup (2b. Kengaraga str., Riga, Latvia, LV-1063) | 30.07.2026 | free |
| Pickup points | 04.08.2026 | 1.89 EUR |
| Courier delivery to door | 04.08.2026 | 4.99 EUR |

## Summary description

Canon PowerShot SX740 HS Lite Edition is a compact travel camera with a 20.3 MP 1/2.3" CMOS sensor and maximum resolution 5184 x 3888. It offers 40x optical (80x digital) zoom with focal range 4.3–172 mm, ISO up to 3200, 3" LCD and 4K video (3840 x 2160). Built-in Wi‑Fi and PictBridge support make image sharing and printing convenient for everyday photography and trips.

## Long description

The Canon PowerShot SX740 HS Lite Edition is a pocket-sized travel compact camera with a 20.3 MP 1/2.3" CMOS sensor and 40x optical zoom. It records 4K video (3840 x 2160) and captures still images at up to 5184 x 3888 resolution. The camera includes a 3" flip-up LCD, DIGIC 8 processing, and built-in Wi‑Fi and Bluetooth for easy sharing and backup.
Advantages
The camera combines a powerful 40x optical zoom with a small, 39.9 mm-deep body, making long-range shots more portable. DIGIC 8 image processing and the 20.3 MP sensor deliver high-resolution photos, while 4K movie capture provides detailed video. Fast response, 10 fps continuous shooting and a flip-up screen simplify selfies and action moments. Wireless connectivity via Wi‑Fi and Bluetooth enables Auto Transfer to compatible smart devices or a PC.
Suitable for
Travel and holiday photography
Everyday snapshots and family events
Wildlife and distant subjects using long zoom
4K video recording for vlogs and short films
Key specifications
Sensor: 20.3 MP 1/2.3" CMOS
Optical zoom: 40x (4.3–172 mm equivalent)
Maximum still resolution: 5184 x 3888
Video: 4K UHD 3840 x 2160
Screen: 3" flip-up LCD
Image processor: DIGIC 8
Continuous shooting: up to 10 fps
ISO range: up to 3200
Connectivity: Wi‑Fi, Bluetooth, PictBridge
How to use
Turn on the camera and use the zoom lever to frame your subject; the 40x optical zoom covers wide-angle to long telephoto ranges. For high-resolution stills, select the appropriate image size in the settings (up to 5184 x 3888). Switch to Movie mode to record 4K video, then press the record button. Use Self Portrait mode and flip up the 3" LCD for selfies. Connect via Bluetooth or Wi‑Fi to a compatible device and enable Auto Transfer or use the Canon app to share and back up images.
Usage recommendations
For best results when shooting distant subjects, mount the camera on a tripod or use a fast shutter speed to reduce blur. When recording 4K video, ensure sufficient storage and battery life; transfer footage regularly to free space.

## Specifications

### Ports & interfaces

| Feature | Value |
|---|---|
| PictBridge | Yes |
| HDMI | Yes |
| HDMI connector type | Micro |
| USB connector | Mini-USB B |

### Video

| Feature | Value |
|---|---|
| Motion JPEG frame rate | 60 fps |
| Video formats supported | MP4, MPEG4, H.264, AVC |
| Maximum video resolution | 3840 x 2160 |
| Video resolutions | 3840 x 2160, 1920 x 1080, 1280 x 720 |
| Video recording | Yes |
| HD type | 4K Ultra HD |

### Flash

| Feature | Value |
|---|---|
| Flash range (wide) | 0.5 - 5 |
| Flash range (tele) | 2 - 2.5 |
| Flash modes | Slow synchronization, Manual, Flash on, Flash off, Auto |
| Flash exposure correction | ±2EV (1/3 EV step) |

### Lens system

| Feature | Value |
|---|---|
| Digital zoom | 80 x |
| Optical zoom | 40 x |
| Focal length range | 4.3 - 172 |
| Lens structure (elements/groups) | 13/11 |
| Minimum aperture number | 3.3 |
| Maximum aperture number | 6.9 |
| Combined zoom | 160 x |
| Minimum focal length (35mm film equiv) | 24 mm |
| Maximum focal length (35mm film equiv) | 960 mm |

### Operational conditions

| Feature | Value |
|---|---|
| Operating relative humidity (H-H) | 10 - 90 |
| Operating temperature (T-T) | 0 - 40 |

### Battery

| Feature | Value |
|---|---|
| Battery technology | Lithium-Ion (Li-Ion) |
| Battery type | NB-13L |
| Battery life (CIPA standard) | 265 shots |

### Display

| Feature | Value |
|---|---|
| Display | LCD |
| Display diagonal | 3 " |
| Display resolution (numeric) | 922000 pixels |
| Field of view | 100 % |

### Shutter

| Feature | Value |
|---|---|
| Fastest camera shutter speed | 1/3200 |
| Slowest camera shutter speed | 15 s |

### Focusing

| Feature | Value |
|---|---|
| Focus | TTL |
| Focus adjustment | Auto/Manual |
| Closest focusing distance | 0.01 m |
| Auto Focus (AF) assist beam | Yes |
| Auto focusing (AF) modes | Servo Auto Focus, One Shot Focus, Continuous Auto Focus |
| Auto Focus (AF) points | 9 |

### Picture quality

| Feature | Value |
|---|---|
| Megapixel (approx.) | 20.3 MP |
| Sensor type | CMOS |
| Image stabilizer | Yes |
| Still image resolution(s) | 4:3 - (L) 5184 x 3888, (M) 3648 x 2736, (S) 2432 x 1824
16:9 - (L) 5184 x 2912, (M) 3648 x 2048, (S) 2432 x 1368
3:2 - (L) 5184 x 3456, (M) 3648 x 2432, (S) 2432 x 1616
1:1 - (L) 3888 x 3888, (M) 2736 x 2736, (S) 1824 x 1824 |
| Maximum image resolution | 5184 x 3888 |
| Total megapixels | 21.1 MP |
| Camera type | Compact camera |
| Supported aspect ratios | 1:1, 16:9, 4:3, 3:2 |
| Image sensor size | 1/2.3 |

### Camera

| Feature | Value |
|---|---|
| White balance | Daylight, Custom modes, Cloudy, Auto, Fluorescent, Tungsten, Shade |
| Self-timer delay | 10, 2 |
| GPS (satellite) | Yes |
| Histogram | Yes |
| Built-in processor | Yes |
| Image processor | DIGIC 8 |

### Exposure

| Feature | Value |
|---|---|
| Light exposure correction | ± 3EV (1/3EV step) |
| ISO sensitivity | 3200, 100 |
| Light metering | Spot, Evaluative (Multi-pattern), Centre-weighted |
| Auto Exposure (AE) lock | Yes |
| ISO sensitivity (min) | 100 |
| ISO sensitivity (max) | 3200 |

### Weight & dimensions

| Feature | Value |
|---|---|
| Height | 110.1 mm |
| Width | 63.8 mm |
| Depth | 39.9 mm |
| Weight (including battery) | 299 g |

### Network

| Feature | Value |
|---|---|
| Wi-Fi standards | Wi-Fi 4 (802.11n), 802.11g, 802.11b |
| Bluetooth | Yes |
| Wi-Fi | Yes |
| Bluetooth Low Energy (BLE) | Yes |

### Audio

| Feature | Value |
|---|---|
| Built-in microphone | Yes |

### Memory

| Feature | Value |
|---|---|
| Compatible memory cards | SDXC, SDHC, SD |

### Design

| Feature | Value |
|---|---|
| Product colour | Silver |

## FAQ

### How much does the Canon PowerShot SX740 HS Lite Edition compact camera cost, and is it available for purchase?

The price is 961.49 € (valid at the time of publication and already includes all taxes). The item is available for order — 1 pcs. are in stock, and you can place your purchase right now with delivery across Latvia and Europe or choose pickup at the Riga collection point. We offer favorable purchase terms, including the option to split the payment into convenient monthly installments. Availability and price are updated in real time, so we recommend placing your order in advance.

### If I order this product today, when will I receive my order?

If you place your order today, delivery will be as fast and convenient as possible. You will be able to pick up your order on 30.07.2026 at the Riga pickup point or choose delivery across Latvia and Europe. We carefully inspect every purchase and pack it securely for safe transportation.

### What payment options are available?

AiO.lv offers several payment methods: Bank transfer, Bank cards on-line, Apple Pay, Google Pay, Installment, Leasing for legal entities. All transactions are 100% secure and encrypted.

### Can Canon PowerShot SX740 HS Lite Edition compact camera be purchased with a lease?

Yes, the purchase is available both on credit and with an interest-free installment plan. Learn more about installments and credit options: https://aio.lv/en/payment#b3

### Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

### What is the warranty period?

All Canon products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized Canon service centers and through AiO.lv

### Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

### Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. More information about warranty service: https://aio.lv/en/warranty

### How can I tell if this product suits my needs?

When making a choice, we recommend paying attention to the key features: maximum image resolution, sensor type, camera type, megapixel (approx.), image sensor size, product colour, compatibility with your devices or usage conditions, material quality, functionality, and warranty terms. These characteristics will help you determine how well the model meets your needs.

## Image

https://aio.lv/img/cache/product/11270255/63573234_large.webp