# Textbook Ekonomik Marketing podręcznik (150346) — textbook on marketing fundamentals, Polish language

**URL:** https://aio.lv/en/product--ekonomik-150346--12050116
**Data updated:** 2026-03-12 19:32 (EET)
**Category:** Textbooks & Study Guides
**Manufacturer:** Ekonomik
**Manufacturer code:** 150346
**EAN:** 9788377350379
**Warranty:** 2 Years
**Availability:** Available for order
**Price:** 14.99 €
**Prices and availability valid until:** 2026-07-11 23:59
**Price without VAT (21%):** 12.39 EUR
**Can be purchased by legal entities:** Yes (invoice)
**Buy:** https://aio.lv/en/product--ekonomik-150346--12050116

## Delivery options

| Delivery method | Delivery time | Cost |
|---|---|---|
| Office pickup (2b. Kengaraga str., Riga, Latvia, LV-1063) | 06.07.2026 | free |
| Pickup points | 09.07.2026 | 1.99 EUR |
| Courier delivery to door | 09.07.2026 | 4.99 EUR |

## Summary description

Marketing podręcznik (150346) by Ekonomik is a Polish-language textbook covering core marketing concepts and practices. Intended for students and professionals, it presents marketing fundamentals, terminology, strategies and case-oriented explanations for study and classroom use. Suitable for academic courses, self-study, and vocational training in marketing.

## Long description

Textbook Ekonomik Marketing podręcznik (150346) is a Polish-language educational resource presenting core marketing principles and practical approaches. The text covers fundamental terminology, marketing strategy frameworks, market analysis techniques, consumer behaviour concepts and illustrative case explanations designed for classroom study and individual learning. The book is structured to support academic courses, vocational training and self-study in marketing, offering clear definitions and examples relevant to introductory and intermediate levels.
Advantages
This marketing textbook provides a cohesive presentation of marketing fundamentals in Polish, combining theoretical explanations with case-oriented material to aid comprehension. The content is organised to follow common course syllabuses and includes practical examples that help bridge theory and practice. Language and structure are suitable for students and professionals seeking a concise, education-focused reference in Polish.
Suitable for
 Students enrolled in introductory or intermediate marketing courses
 Vocational training programs in business and marketing
 Self-study by professionals updating foundational marketing knowledge
 Classroom use for lectures, seminars and group exercises
Key specifications
 Language: Polish
 Content focus: Marketing fundamentals, terminology, strategy and case explanations
 Target audience: Students, trainees and professionals
 Educational level: Introductory to intermediate
 Format: Textbook designed for study and classroom use
How to use
Use the textbook as a primary or supplementary teaching resource by following chapter sequences aligned with course objectives. Read conceptual sections to build theoretical understanding, then work through case explanations and examples to apply concepts. For classroom use, assign selected chapters or cases for group discussion and practical exercises. For self-study, combine reading with note-taking and application tasks such as analysing real or simulated market situations.
Usage recommendations
Integrate the book into a course syllabus by pairing chapters with lectures and practical assignments; reinforce learning with case analyses and short quizzes. For independent learners, create a study schedule that alternates between theory chapters and applied case work to consolidate understanding of marketing concepts.

## FAQ

### How much does the Textbook Ekonomik Marketing podręcznik (150346) cost, and is it available for purchase?

The price is 14.99 € (valid at the time of publication and already includes all taxes). The item is available for order — 100 pcs. are in stock, and you can place your purchase right now with delivery across Latvia and Europe or choose pickup at the Riga collection point. We offer favorable purchase terms, including the option to split the payment into convenient monthly installments. Availability and price are updated in real time, so we recommend placing your order in advance.

### If I order this product today, when will I receive my order?

If you place your order today, delivery will be as fast and convenient as possible. You will be able to pick up your order on 06.07.2026 at the Riga pickup point or choose delivery across Latvia and Europe. We carefully inspect every purchase and pack it securely for safe transportation.

### What payment options are available?

AiO.lv offers several payment methods: Bank transfer, Bank cards on-line, Apple Pay, Google Pay. All transactions are 100% secure and encrypted.

### Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

### What is the warranty period?

All Ekonomik products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized Ekonomik service centers and through AiO.lv

### Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

### Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. More information about warranty service: https://aio.lv/en/warranty

## Image

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