# TV LG UHD 50UR78006LK 50" 4K Ultra HD LED 3840 x 2160

**URL:** https://aio.lv/en/product--lg-50ur78006lkaeu--8850429
**Data updated:** 2026-03-20 09:46 (EET)
**Category:** Televisions
**Manufacturer:** LG
**Manufacturer code:** 50UR78006LK.AEU
**EAN:** 8806087092080
**Warranty:** 2 Years
**Availability:** Available for order
**Price:** 713.49 €
**Prices and availability valid until:** 2026-07-23 23:59
**Price without VAT (21%):** 589.66 EUR
**Can be purchased by legal entities:** Yes (invoice)
**Buy:** https://aio.lv/en/product--lg-50ur78006lkaeu--8850429

## Delivery options

| Delivery method | Delivery time | Cost |
|---|---|---|
| Office pickup (2b. Kengaraga str., Riga, Latvia, LV-1063) | 09.07.2026 | free |
| Courier delivery to door | 14.07.2026 | 11.40 EUR |

## Summary description

The LG UHD 50UR78006LK is a 50-inch 4K Ultra HD Smart TV featuring a stunning 3840 x 2160 pixel resolution. With LED display technology and Direct-LED backlighting, it delivers vibrant colors and sharp images. Enjoy seamless connectivity with built-in Wi-Fi and Ethernet LAN. The native aspect ratio of 16:9 ensures an immersive viewing experience, making it perfect for movies and gaming.

## Long description

The LG UHD 50UR78006LK is a 50" 4K Ultra HD LED TV with a 3840 x 2160 native resolution and Direct-LED backlighting. Powered by the α5 AI Processor 4K Gen5 and running webOS, this smart television supports HDR10 Pro for enhanced brightness and colour detail, built-in Wi‑Fi and Ethernet LAN for networked streaming, and multiple connectivity options for soundbars and external devices. Its 16:9 aspect ratio and a large 127 cm diagonal screen deliver an immersive viewing experience for movies, series and games while preserving a slim black design suited to modern interiors.
Advantages
The α5 AI Processor 4K Gen5 provides hardware-level upscaling and image processing to improve clarity for non-4K sources while HDR10 Pro adjusts brightness to reveal finer details in highlights and shadows. webOS offers a personalised home experience with My Profile and Quick Card features, making app access and content recommendations straightforward. Integrated Wi‑Fi, AirPlay and HomeKit compatibility, plus on-screen soundbar controls, simplify connectivity and system integration. Energy consumption figures are indicated for both SDR and HDR viewing modes to help estimate running costs.
Suitable for
 Watching 4K movies and streaming services in the living room or bedroom
 Console and PC gaming with Game Optimizer and low-latency settings
 Everyday TV viewing and broadcast content upscaled to 4K
 Integrating with smart home ecosystems via AirPlay, HomeKit and Matter
Key specifications
 Screen size: 50" (127 cm) diagonal
 Resolution: 3840 x 2160 (4K Ultra HD)
 Display technology: LED with Direct-LED backlighting
 Processor: α5 AI Processor 4K Gen5
 HDR support: HDR10 Pro
 Operating system: webOS (with personalized Home, My Profile and Quick Card)
 Connectivity: built-in Wi‑Fi and Ethernet LAN; supports AirPlay, HomeKit and Matter
 Energy consumption (SDR): 62 kWh per 1000 h
 Energy consumption (HDR): 99 kWh per 1000 h
 Colour: Black
How to use
Place the television on a stable surface or mount it on a compatible wall bracket at eye level for optimal viewing. Use the setup wizard to connect the TV to your Wi‑Fi network or Ethernet and sign in to streaming services through webOS. Adjust picture and sound settings using the on-screen menus; enable HDR10 Pro for supported content and use the Game Optimizer for console play. Connect a soundbar via HDMI eARC or optical output and manage soundbar settings from the TV's audio menu.
Usage recommendations
For best picture quality, use 4K HDR sources where available and enable the HDR picture mode. Keep the TV firmware updated through webOS to access the latest performance and security improvements. To reduce energy consumption, use power-saving picture modes when appropriate and switch to SDR profile for extended non-HDR viewing. Position the screen to avoid direct sunlight and maintain a moderate viewing distance for comfortable long sessions.

## Specifications

### Display

| Feature | Value |
|---|---|
| Display diagonal | 50 " |
| Display diagonal (metric) | 127 cm |
| HD type | 4K Ultra HD |
| Display technology | LED |
| LED backlighting type | Direct-LED |
| Display resolution | 3840 x 2160 |
| LED backlight | Yes |
| Screen shape | Flat |
| Screen format adjustments | 4:3, 16:9 |
| Progressive scan | Yes |
| Native refresh rate | 50 Hz |
| Native aspect ratio | 16:9 |

### Smart TV

| Feature | Value |
|---|---|
| Smart TV | Yes |
| Internet TV | Yes |
| Operating system installed | webOS |
| Operating system version | webOS 23 |
| Video on Demand (VOD) support | Yes |
| Video apps | Amazon Prime Video, Apple TV, DAZN, Disney+, NOW TV, Netflix, RaiPlay, Rakuten TV, YouTube |
| Music apps | Spotify |
| Sports apps | DAZN, Sports Alerts |
| Lifestyle apps | Sedition Art |
| Apple AirPlay 2 support | Yes |
| Smart modes | Cinema, Filmmaker, Sports, Standard, Vivid |

### Ports & interfaces

| Feature | Value |
|---|---|
| HDMI version | 2.1 |
| HDMI ports quantity | 3 |
| USB 2.0 ports quantity | 1 |
| Ethernet LAN (RJ-45) ports | 1 |
| PC in (D-Sub) | No |
| AC (power) in | Yes |
| Digital audio optical out | 1 |
| RF ports quantity | 2 |
| Common interface (CI) | Yes |
| HDCP | Yes |
| Common interface Plus (CI+) | Yes |
| Audio Return Channel (ARC) | Yes |
| RF connector type | F, IEC |
| USB 3.2 Gen 1 (3.1 Gen 1) Type-A ports quantity | 2 |
| Consumer Electronics Control (CEC) | SimpLink |

### Network

| Feature | Value |
|---|---|
| Wi-Fi | Yes |
| Wi-Fi standards | 802.11a, 802.11b, 802.11g, Wi-Fi 4 (802.11n), Wi-Fi 5 (802.11ac) |
| Ethernet LAN | Yes |
| Bluetooth | Yes |
| Browsing | Yes |
| Wi-Fi Direct | No |
| Miracast | Yes |
| Web browser | Yes |
| Bluetooth Low Energy (BLE) | Yes |
| Bluetooth version | 5.0 |

### Audio

| Feature | Value |
|---|---|
| Enhanced Audio Return Channel (eARC) | Yes |
| Audio decoders | Dolby Atmos, Dolby Digital |
| RMS rated power | 20 W |
| Built-in subwoofer | No |
| Wireless subwoofer | No |
| Auto volume leveller | Yes |
| Number of speakers | 2 |
| Sound modes | AI Sound |
| Multiroom | No |
| Adaptive Sound Control (ASC) | Yes |
| Adaptive sound | Yes |
| Object Tracking Sound+ (OTS+) | No |

### TV tuner

| Feature | Value |
|---|---|
| Auto channel search | Yes |
| Number of tuners | 1 tuner(s) |

### Technical details

| Feature | Value |
|---|---|
| Picture-in-Picture | No |

### Power

| Feature | Value |
|---|---|
| Energy efficiency class (SDR) | F |
| Energy efficiency class (HDR) | G |
| Energy consumption (SDR) per 1000 hours | 62 kWh |
| Energy consumption (HDR) per 1000 hours | 99 kWh |
| Power consumption (standby) | 0.5 W |
| AC input frequency | 50 - 60 |
| AC input voltage | 100 - 240 |
| Energy efficiency scale | A to G |
| Energy saving mode | Yes |

### Design

| Feature | Value |
|---|---|
| Product colour | Black |
| Panel mounting interface | 200 x 200 |
| On/off switch | No |
| VESA mounting | Yes |
| Rollable display | No |
| Introduction year | 2023 |

### Other features

| Feature | Value |
|---|---|
| Video compression formats | H.265, HEVC, MPEG2, MPEG4, VP9 |
| DVD player | No |
| Voice control | No |
| Mobile High-Definition Link (MHL) | No |

### Performance

| Feature | Value |
|---|---|
| Noise reduction | Yes |
| Teletext | 2000 pages |
| Teletext standards | Top-text |
| Subtitle formats supported | DVB |
| Game mode | Yes |
| Video upscaling | Yes |
| Ambient light sensor | Yes |
| Smartphone/tablet remote support | Yes |
| USB recording | No |
| High Dynamic Range (HDR) supported | Yes |
| High Dynamic Range (HDR) technology | Filmmaker Mode, High Dynamic Range 10 (HDR10), Hybrid Log-Gamma (HLG) |
| Game features | Auto Low Latency Mode (ALLM), Game Dashboard, Game Optimizer |

### Weight & dimensions

| Feature | Value |
|---|---|
| Stand width | 859 mm |
| Width (with stand) | 1121 mm |
| Height (with stand) | 716 mm |
| Depth (with stand) | 230 mm |
| Weight (without stand) | 11700 g |
| Height (without stand) | 651 mm |
| Width (without stand) | 1121 mm |
| Depth (without stand) | 57.1 mm |
| Weight (with stand) | 11800 g |

### Management features

| Feature | Value |
|---|---|
| On Screen Display (OSD) | Yes |
| Electronic Programme Guide (EPG) | Yes |
| Sleep timer | Yes |
| On/Off timer | Yes |
| Auto power off | Yes |
| Firmware upgradeable | Yes |
| Parental control | Yes |
| ECO mode | Yes |
| Hotel mode | Yes |
| Works with Amazon Alexa | Yes |
| Basic hotel mode | Yes |
| Works with the Google Assistant | No |

### Packaging data

| Feature | Value |
|---|---|
| Package weight | 14500 g |
| Package depth | 152 mm |
| Package height | 775 mm |
| Package width | 1215 mm |
| Package type | Box |

### Packaging content

| Feature | Value |
|---|---|
| Desktop stand | Yes |
| Subwoofer included | Yes |
| E-manual | Yes |
| Smart Remote included | No |
| Soundbar included | No |

### Features

| Feature | Value |
|---|---|
| Timeshift | No |
| Teletext function | Yes |
| Subtitles function | Yes |
| 4K Ultra HD upscaling | Yes |

### File formats

| Feature | Value |
|---|---|
| Audio formats supported | AAC, AC3, AC4, EAC3, HE-AAC, MP2, MP3, PCM, WMA, apt-X |
| Video formats supported | VP9 |

## FAQ

### How much does the TV LG UHD 50UR78006LK cost, and is it available for purchase?

The price is 713.49 € (valid at the time of publication and already includes all taxes). The item is available for order — 58 pcs. are in stock, and you can place your purchase right now with delivery across Latvia and Europe or choose pickup at the Riga collection point. We offer favorable purchase terms, including the option to split the payment into convenient monthly installments. Availability and price are updated in real time, so we recommend placing your order in advance.

### If I order this product today, when will I receive my order?

If you place your order today, delivery will be as fast and convenient as possible. You will be able to pick up your order on 09.07.2026 at the Riga pickup point or choose delivery across Latvia and Europe. We carefully inspect every purchase and pack it securely for safe transportation.

### What payment options are available?

AiO.lv offers several payment methods: Bank transfer, Bank cards on-line, Apple Pay, Google Pay, Installment, Leasing for legal entities. All transactions are 100% secure and encrypted.

### Can TV LG UHD 50UR78006LK be purchased with a lease?

Yes, the purchase is available both on credit and with an interest-free installment plan. Learn more about installments and credit options: https://aio.lv/en/payment#b3

### Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

### What is the warranty period?

All LG products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized LG service centers and through AiO.lv

### Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

### Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. More information about warranty service: https://aio.lv/en/warranty

### How can I tell if this product suits my needs?

When making a choice, we recommend paying attention to the key features: display diagonal, display diagonal (metric), hd type, display technology, led backlighting type, display resolution, operating system installed, wi-fi, energy efficiency class (sdr), energy efficiency class (hdr), energy consumption (sdr) per 1000 hours, energy consumption (hdr) per 1000 hours, product colour, compatibility with your devices or usage conditions, material quality, functionality, and warranty terms. These characteristics will help you determine how well the model meets your needs.

### Where can I download the instructions for TV LG UHD 50UR78006LK?

You can download the instructions in PDF format from the “Instructions” section on the product description page. The file contains complete information about installation, setup, and usage.

## Image

https://aio.lv/img/cache/product/8850429/65430570_large.webp

