# Hair Colour L’Oreal Paris Feria Preference Very Light Blonde Pearl 102, permanent hair dye

**URL:** https://aio.lv/en/product--loreal-paris-0262858--11804957
**Data updated:** 2026-03-09 07:53 (EET)
**Category:** Cosmetics & Makeup
**Manufacturer:** L’Oreal Paris
**Manufacturer code:** 0262858
**EAN:** 3600521394861
**Warranty:** 2 Years
**Availability:** Available for order
**Price:** 15.49 €
**Prices and availability valid until:** 2026-07-18 23:59
**Price without VAT (21%):** 12.80 EUR
**Can be purchased by legal entities:** Yes (invoice)
**Buy:** https://aio.lv/en/product--loreal-paris-0262858--11804957

## Delivery options

| Delivery method | Delivery time | Cost |
|---|---|---|
| Office pickup (2b. Kengaraga str., Riga, Latvia, LV-1063) | 07.07.2026 | free |
| Pickup points | 10.07.2026 | 1.99 EUR |
| Courier delivery to door | 10.07.2026 | 4.99 EUR |

## Summary description

L’Oreal Paris Feria Preference Very Light Blonde Pearl 102 is a permanent hair dye formulated to deliver a very light, pearl-toned blonde. Part of the Feria range, it provides long-lasting colour for full-head application or root touch-ups. The product is intended for home use to achieve a pale blonde shade with pearl undertones on compatible natural or previously lightened hair.

## Long description

L’Oreal Paris Feria Preference Very Light Blonde Pearl 102 is a permanent hair dye formulated to deliver a very light, pearl-toned blonde. Designed for home use, this shade creates a pale blonde result with cool, iridescent undertones on compatible natural or pre-lightened hair. The formula is intended for full-head application and root touch-ups, offering long-lasting colour that blends with previously coloured hair when applied according to instructions.
Advantages
The Feria Preference Very Light Blonde Pearl 102 provides an even, high-impact blonde with pearl reflections that reduce warm or brassy tones. Its permanent formulation deposits rich pigments for sustained colour retention and visible shine. The product is suitable for achieving a very light blonde result without relying on professional salon equipment when used on hair with appropriate base levels.
Suitable for
 Full-head colouring to achieve a very light pearl blonde shade
 Root touch-ups between salon visits
 Lightening and toning of already light or pre-bleached hair
 Mixing with compatible shades for customized cool blonde results
Key specifications
 Colour tone: Very light blonde with pearl/cool undertones
 Type: Permanent hair dye
 Application: Full-head application and retouching of roots
 Result: Long-lasting pigment with reflective, luminous finish
 Intended use: Home use by adult consumers
How to use
Perform a skin allergy test 48 hours before use according to the enclosed leaflet. Follow the package instructions for mixing the colourant and developer in the recommended proportions. Apply to dry, unwashed hair: for full-head application, section hair and apply evenly from roots to ends; for root touch-ups, apply to regrowth only. Leave on for the time specified in the leaflet, then rinse thoroughly until water runs clear and condition as directed. Use appropriate aftercare products to maintain colour and hair condition.
Usage recommendations
Best results are obtained on hair with a compatible lightness level; darker natural hair may require pre-lightening to achieve the described very light pearl blonde. Avoid overlapping applications repeatedly on previously coloured hair to reduce risk of damage. Use colour-protecting shampoos and conditioners to extend the vibrancy and cool pearl tone.

## FAQ

### How much does the L’Oreal Paris Feria Preference Very Light Blonde Pearl 102 cost, and is it available for purchase?

The price is 15.49 € (valid at the time of publication and already includes all taxes). The item is available for order — 26 pcs. are in stock, and you can place your purchase right now with delivery across Latvia and Europe or choose pickup at the Riga collection point. We offer favorable purchase terms, including the option to split the payment into convenient monthly installments. Availability and price are updated in real time, so we recommend placing your order in advance.

### If I order this product today, when will I receive my order?

If you place your order today, delivery will be as fast and convenient as possible. You will be able to pick up your order on 07.07.2026 at the Riga pickup point or choose delivery across Latvia and Europe. We carefully inspect every purchase and pack it securely for safe transportation.

### What payment options are available?

AiO.lv offers several payment methods: Bank transfer, Bank cards on-line, Apple Pay, Google Pay. All transactions are 100% secure and encrypted.

### Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

### What is the warranty period?

All L’Oreal Paris products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized L’Oreal Paris service centers and through AiO.lv

### Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

### Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. More information about warranty service: https://aio.lv/en/warranty

## Image

https://aio.lv/img/cache/product/11804957/67206360_large.webp