# Straightening iron Philips BHS742/00 (7000 series) — ceramic plates, 12 heat levels, 120–240V, 2 m cord, purple

**URL:** https://aio.lv/en/product--philips-bhs74200--10771665
**Data updated:** 2026-01-21 11:02 (EET)
**Category:** Hair stylers
**Manufacturer:** Philips
**Manufacturer code:** BHS742/00
**EAN:** 8720689023146
**Warranty:** 1 Year
**Availability:** Available for order
**Price:** 58.99 €
**Prices and availability valid until:** 2026-07-21 23:59
**Price without VAT (21%):** 48.75 EUR
**Can be purchased by legal entities:** Yes (invoice)
**Buy:** https://aio.lv/en/product--philips-bhs74200--10771665

## Delivery options

| Delivery method | Delivery time | Cost |
|---|---|---|
| Office pickup (2b. Kengaraga str., Riga, Latvia, LV-1063) | Friday | free |
| Pickup points | 01.07.2026 | 1.89 EUR |
| Courier delivery to door | 01.07.2026 | 4.99 EUR |

## Summary description

Philips BHS742/00 straightening iron (7000 series) is a corded hair styler with ceramic plates and ionic function. It offers 12 adjustable heat levels from 120 °C to 230 °C, 30 s warm-up, plate width 2.5 cm and 2 m power cord. Works on 120–240 V AC, has hangable loop and 30-minute auto power-off for safe everyday hair straightening.

## Long description

The Philips 7000 series BHS742/00 is a hair straightening iron designed for efficient and controlled styling. It uses a ceramic heating system and offers a wide temperature range up to 230 °C with precise settings across multiple levels. The appliance heats up quickly and includes ionization and an LCD display to support consistent styling results. A 2 m swivel cord provides freedom of movement during use and the device includes an automatic power-off feature for enhanced safety.
Advantages
The ceramic heating system ensures even heat distribution across the plates to reduce hot spots. Fast heat-up time (about 30 seconds) shortens styling sessions while the adjustable temperature settings up to 230 °C accommodate different hair types. Integrated ionization helps reduce frizz and improve smoothness, and the LCD display gives clear feedback on the selected temperature. The 2 m cord increases reach and the auto power-off adds a safety layer.
Suitable for
Straightening and smoothing of medium to thick hair
Creating sleek, straight styles and reducing frizz
Users who need quick heat-up and adjustable temperature control
Home use where a longer cord and safety auto-off are beneficial
Key specifications
Maximum temperature: 230 °C
Heat-up time: approximately 30 seconds
Heating system: ceramic
Number of temperature levels: 12
Features: ionization, LCD display, temperature indicator
Cord length: 2 m (swivel)
Colour: purple
How to use
Plug in the straightening iron and select the appropriate temperature for your hair type using the controls shown on the LCD display. Allow the device to reach the chosen temperature (about 30 seconds). Work with dry hair in small sections, clamp the plates around a strand and glide the iron smoothly from roots to ends in one continuous motion. Repeat as needed on remaining sections. After styling, switch off the device and unplug it. Allow the plates to cool before storing.
Usage recommendations
For best results, use lower temperatures for fine or damaged hair and higher settings for thick or coarse hair. Use a heat-protectant product before styling and avoid passing the iron repeatedly over the same section to minimise heat exposure.

## Specifications

### Performance

| Feature | Value |
|---|---|
| Warm-up time | 30 s |
| Technology | Warm |
| Adjustable thermostat | Yes |
| Number of heating levels | 12 |
| Ionic function | Yes |
| Temperature (max) | 230 °C |
| Ceramic heating system | Yes |
| Temperature (min) | 120 °C |
| Hair texturizing | No |
| Hair curling | No |
| Hair straightening | Yes |
| Hair drying | No |

### Power

| Feature | Value |
|---|---|
| Power source | AC |
| AC input voltage | 110-240 |

### Features

| Feature | Value |
|---|---|
| Type | Straightening iron |
| Product colour | Purple |

### Design

| Feature | Value |
|---|---|
| Ceramic coating | Yes |
| Hangable | Yes |
| Hanging type | Hanging loop |

### Technical details

| Feature | Value |
|---|---|
| Auto power off | Yes |

### Ergonomics

| Feature | Value |
|---|---|
| Cord length | 2 m |
| Built-in display | No |
| Auto power off after | 30 min |

### Weight & dimensions

| Feature | Value |
|---|---|
| Plate width | 25 mm |
| Plate depth | 105 mm |

## FAQ

### How much does the Straightening iron Philips BHS742/00 (7000 series) cost, and is it available for purchase?

The price is 58.99 € (valid at the time of publication and already includes all taxes). The item is available for order — 181 pcs. are in stock, and you can place your purchase right now with delivery across Latvia and Europe or choose pickup at the Riga collection point. We offer favorable purchase terms, including the option to split the payment into convenient monthly installments. Availability and price are updated in real time, so we recommend placing your order in advance.

### If I order this product today, when will I receive my order?

If you place your order today, delivery will be as fast and convenient as possible. You will be able to pick up your order on Friday at the Riga pickup point or choose delivery across Latvia and Europe. We carefully inspect every purchase and pack it securely for safe transportation.

### What payment options are available?

AiO.lv offers several payment methods: Cash payment, Bank transfer, Bank cards on-line, Apple Pay, Google Pay. All transactions are 100% secure and encrypted.

### Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

### What is the warranty period?

All Philips products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized Philips service centers and through AiO.lv

### Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

### Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. More information about warranty service: https://aio.lv/en/warranty

### How can I tell if this product suits my needs?

When making a choice, we recommend paying attention to the key features: ceramic heating system, number of heating levels, product colour, compatibility with your devices or usage conditions, material quality, functionality, and warranty terms. These characteristics will help you determine how well the model meets your needs.

### Where can I download the instructions for Straightening iron Philips BHS742/00 (7000 series)?

You can download the instructions in PDF format from the “Instructions” section on the product description page. The file contains complete information about installation, setup, and usage.

## Image

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