# Hair Colour Cream Wella 12/1 Very Light Ash Blonde

**URL:** https://aio.lv/en/product--wella-023943--11805041
**Data updated:** 2026-03-09 07:53 (EET)
**Category:** Cosmetics & Makeup
**Manufacturer:** Wella
**Manufacturer code:** 023943
**EAN:** 4056800023943
**Warranty:** 2 Years
**Availability:** Available for order
**Price:** 10.49 €
**Prices and availability valid until:** 2026-07-11 23:59
**Price without VAT (21%):** 8.67 EUR
**Can be purchased by legal entities:** Yes (invoice)
**Buy:** https://aio.lv/en/product--wella-023943--11805041

## Delivery options

| Delivery method | Delivery time | Cost |
|---|---|---|
| Office pickup (2b. Kengaraga str., Riga, Latvia, LV-1063) | 01.07.2026 | free |
| Pickup points | 06.07.2026 | 1.99 EUR |
| Courier delivery to door | 06.07.2026 | 4.99 EUR |

## Summary description

Wella hair colour cream in shade 12/1 (Very Light Ash Blonde) is a permanent hair dye designed to deposit ash‑toned blonde colour. Supplied as a professional colour cream (MPN 023943, EAN 4056800023943), it is intended for lightening or tone correction on pre‑lightened or natural light hair. Suitable for salon and at‑home use when mixed and applied according to manufacturer instructions.

## Long description

Wella Hair Colour Cream 12/1 Very Light Ash Blonde is a permanent professional hair dye formulated to deposit a cool, ash‑toned blonde on hair that is already lightened or naturally fair. The cream texture ensures even application and helps achieve a uniform shade while minimising patchiness. Intended for use with the appropriate developer, this shade is designed for tone correction, neutralising warm undertones and creating a pale ash blonde result.
Advantages
The cream formulation offers controlled coverage and smooth consistency for predictable colour results. Its ash‑based pigment balances yellow and brassy notes to produce a cooler blonde. The product is suitable for precision application and can be used for both full‑head colouring and retouching regrowth when mixed with the correct oxidant. It provides long‑lasting permanent colour when applied according to instructions.
Suitable for
Lightened or naturally light hair seeking a cool, ash blonde tone
Tone correction after bleaching to reduce warm or brassy undertones
Full‑head applications and targeted root retouches
Salon professionals and experienced home users following mixing and safety guidelines
Key specifications
Colour family: Ash blonde (very light)
Intensity level: Very light blonde
Formulation: Cream consistency for even application
Coverage: Permanent colour for long‑lasting results
Primary function: Tone neutralisation and colour deposition
Recommended use: On pre‑lightened or naturally light hair
How to use
Mix the hair colour cream with a suitable developer according to the manufacturer's recommended ratio and workplace safety instructions. Perform a strand test prior to full application to assess processing time and expected shade. Apply evenly to dry, unwashed hair or to regrowth as required, starting where most correction is needed. Monitor development visually and rinse thoroughly when the desired tone is reached, then shampoo and condition as normal.
Usage recommendations
For optimal ash results, use on hair lifted to the appropriate base level and choose the developer strength suited to the amount of lift required. Wear suitable protective gloves, follow manufacturer's safety and post‑colour care guidance, and consult a professional colourist for major lightening or complex corrections.

## FAQ

### How much does the Wella Hair Colour Cream 12/1 Very Light Ash Blonde cost, and is it available for purchase?

The price is 10.49 € (valid at the time of publication and already includes all taxes). The item is available for order — 7 pcs. are in stock, and you can place your purchase right now with delivery across Latvia and Europe or choose pickup at the Riga collection point. We offer favorable purchase terms, including the option to split the payment into convenient monthly installments. Availability and price are updated in real time, so we recommend placing your order in advance.

### If I order this product today, when will I receive my order?

If you place your order today, delivery will be as fast and convenient as possible. You will be able to pick up your order on 01.07.2026 at the Riga pickup point or choose delivery across Latvia and Europe. We carefully inspect every purchase and pack it securely for safe transportation.

### What payment options are available?

AiO.lv offers several payment methods: Bank transfer, Bank cards on-line, Apple Pay, Google Pay. All transactions are 100% secure and encrypted.

### Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

### What is the warranty period?

All Wella products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized Wella service centers and through AiO.lv

### Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

### Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. More information about warranty service: https://aio.lv/en/warranty

## Image

https://aio.lv/img/cache/product/11805041/67206444_large.webp