LG OLED55B53LA 55" 4K Ultra HD Smart TV

Name: LG OLED55B53LA 55-inch 4K Ultra OLED55B53LA.AEU
Brand: LG
SKU: 12475044
Price: 770.99 EUR
Availability: InStock

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LG OLED55B53LA 55-inch 4K Ultra HD Smart TV with webOS

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Short description

The LG OLED55B53LA is a 55-inch 4K Ultra HD Smart TV featuring advanced OLED display technology for superior contrast and color accuracy. Equipped with the webOS operating system, it offers seamless access to streaming services and apps. With a 0.1 ms response time and OLED Motion technology, it is ideal for gaming and high-action content. Includes integrated Wi-Fi, Ethernet, and support for DVB-T2/C/S2 digital tuners.

Available at price 770.99 €: 38 pcs.

Total available for order: 43 pcs.

Warranty: 2 Years

SKU: 12475044

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Deliver the order:

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to the Customer Service Center at Kengaraga 2b, Riga

19.06.2026 {{selectedOffer.officeDeliveryString}}

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2b. Kengaraga str., Riga, Latvia, LV-1063

19.06.2026 {{selectedOffer.officeDeliveryString}}

free

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From 53.99 € (Weight: 33.33 kg)

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All payment Methods:

Bank transfer, Bank cards on-line, Apple Pay, Google Pay, Installment, Leasing for legal entities

36 months installment: from 21.42 euros per month

Leasing for legal entities: from 26.83 euros per month

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Product information

Description

The LG OLED55B53LA 55-inch 4K Ultra HD Smart TV represents a significant advancement in home entertainment technology, utilizing self-lit OLED pixels to deliver perfect blacks, infinite contrast, and exceptional color accuracy. This television is designed to provide a cinematic viewing experience in the comfort of your living room, supported by the intuitive webOS platform that simplifies navigation through your favorite streaming services and applications.

Advantages

The primary strength of this OLED display lies in its ability to produce deep, true blacks and vibrant colors that standard LED screens cannot replicate. With a rapid 0.1 ms response time and advanced motion handling, the television ensures that fast-paced action sequences and gaming content remain fluid and free from blur. The integration of the webOS operating system provides a user-friendly interface that allows for quick access to a wide range of digital content, while the inclusion of multiple digital tuners ensures compatibility with various broadcast standards.

Suitable for

Immersive home cinema experiences with 4K content
High-performance gaming requiring low latency and fast response times
Streaming movies and series from popular online platforms
General television viewing with high-quality broadcast signals

When it may not be suitable

This television may not be the ideal choice for environments with extremely high levels of direct sunlight, as the screen finish is optimized for contrast rather than maximum brightness. Additionally, users who require a smaller screen size for compact spaces might find the 55-inch dimensions too large for their specific room layout.

Key specifications

Display diagonal: 55 inches (139.7 cm)
Resolution: 3840 x 2160 pixels (4K Ultra HD)
Display technology: OLED
Operating system: webOS
Response time: 0.1 ms
Connectivity: Wi-Fi, Ethernet, Bluetooth
Tuners: DVB-T2, DVB-C, DVB-S2
Energy efficiency: Class F (SDR), Class G (HDR)
Mounting: VESA 300 x 200 mm

How to use

Setting up the LG OLED55B53LA is straightforward. After mounting the unit or placing it on a stable surface, connect your power source and antenna or satellite cable to the appropriate ports. Upon powering on, follow the on-screen instructions to connect the TV to your home Wi-Fi network. Once connected, you can sign in to your preferred streaming accounts through the webOS dashboard to begin enjoying your content.

What to consider before purchase

Ensure your furniture or wall mount supports the 55-inch screen size and VESA 300 x 200 mm standard.
Check your internet connection speed to ensure smooth 4K streaming.
Verify that your local broadcast signal is compatible with the integrated DVB-T2/C/S2 tuners.

Usage recommendations

For the best visual performance, it is recommended to adjust the picture settings based on your room lighting conditions and to keep the TV firmware updated via the settings menu to ensure access to the latest features and security improvements.

Specifications

Display diagonal: iagonal of the visible part of the screen expressed in centimeters and inches.: 55 "
Display diagonal (metric):: 138.8 cm
HD type:: 4K Ultra HD
Display technology:: OLED
Display resolution:: 3840 x 2160
Operating system installed:: webOS
Wi-Fi:: Yes
Energy efficiency class (SDR): Energy efficiency class is a standard classification that is used all over Europe and which is understandable at first sight. Products can be efficiently compared according to classes, starting from A (the most energy efficient class), and ending with G (the most energy-intensive class). The classification of energy efficiency is based on annual energy consumption which is being calculated on the basis of several different parameters.: F
Energy efficiency class (HDR): Energy efficiency class is a standard classification that is used all over Europe and which is understandable at first sight. Products can be efficiently compared according to classes, starting from A (the most energy efficient class), and ending with G (the most energy-intensive class). The classification of energy efficiency is based on annual energy consumption which is being calculated on the basis of several different parameters.: G
Energy consumption (SDR) per 1000 hours: Power consumption in switched-on state expressed in W.: 77 kWh
Energy consumption (HDR) per 1000 hours: Power consumption in switched-on state expressed in W.: 135 kWh
Product colour:: Black

All features

Display

Display diagonal: iagonal of the visible part of the screen expressed in centimeters and inches.: 55 "
Display diagonal (metric):: 138.8 cm
HD type:: 4K Ultra HD
Display technology:: OLED
Display resolution:: 3840 x 2160
Screen shape:: Flat
Response time:: 0.1 ms
Motion interpolation technology:: OLED Motion
Display refresh rates supported:: 120 Hz
Native refresh rate:: 100 Hz
Native aspect ratio:: 16:9

LG technologies (AV/TV):: ThinQ™, WOW Orchestra

Smart TV

Smart TV:: Yes
Internet TV:: Yes
Operating system installed:: webOS
Operating system version:: 25
Apple AirPlay 2 support:: Yes

Ports & interfaces

HDMI ports quantity:: 4
USB 2.0 ports quantity:: 2
Ethernet LAN (RJ-45) ports:: 1
Digital audio coaxial out:: 1
RF ports quantity:: 2
Common interface (CI):: Yes
RF connector type:: F, IEC
Consumer Electronics Control (CEC):: SimpLink

Network

Wi-Fi:: Yes
Wi-Fi standards:: 802.11a, 802.11b, 802.11g, Wi-Fi 4 (802.11n), Wi-Fi 5 (802.11ac), Wi-Fi 6 (802.11ax)
Ethernet LAN:: Yes
Bluetooth:: Yes
Web browser:: Yes
Bluetooth version:: 5.3

Audio

Enhanced Audio Return Channel (eARC):: Yes
Audio decoders:: Dolby Atmos, Dolby Digital
RMS rated power:: 20 W
Audio output channels:: 2.0
Number of speakers:: 2
Sound modes:: AI Sound Pro, Clear Voice Pro
TV Sound Mode Share:: Yes

TV tuner

Tuner type:: Analog & Digital
Auto channel search:: Yes
Number of tuners:: 1 tuner(s)
Digital signal format system:: DVB-C, DVB-S, DVB-S2, DVB-T, DVB-T2

Power

Energy efficiency class (SDR): Energy efficiency class is a standard classification that is used all over Europe and which is understandable at first sight. Products can be efficiently compared according to classes, starting from A (the most energy efficient class), and ending with G (the most energy-intensive class). The classification of energy efficiency is based on annual energy consumption which is being calculated on the basis of several different parameters.: F
Energy efficiency class (HDR): Energy efficiency class is a standard classification that is used all over Europe and which is understandable at first sight. Products can be efficiently compared according to classes, starting from A (the most energy efficient class), and ending with G (the most energy-intensive class). The classification of energy efficiency is based on annual energy consumption which is being calculated on the basis of several different parameters.: G
Energy consumption (SDR) per 1000 hours: Power consumption in switched-on state expressed in W.: 77 kWh
Energy consumption (HDR) per 1000 hours: Power consumption in switched-on state expressed in W.: 135 kWh
Power consumption (standby):: 0.5 W
AC input frequency:: 50/60
AC input voltage:: 100 - 240
Energy efficiency scale: Range of energy efficiency levels classifying devices from most to least energy-efficient.: A to G

Design

Product colour:: Black
Panel mounting interface:: 300 x 200
VESA mounting:: Yes
Stand type:: Legs stand
Introduction year:: 2025

Other features

Stand depth:: 235 mm

Performance

Smartphone/tablet remote support:: Yes
USB recording:: Yes
NVIDIA G-SYNC:: Yes
Picture processing technology:: LG AI Picture Pro
AMD FreeSync:: Yes
High Dynamic Range (HDR) supported:: Yes
High Dynamic Range (HDR) technology:: Dolby Vision, Dynamic Tone Mapping PRO, Filmmaker Mode, High Dynamic Range 10 (HDR10), Hybrid Log-Gamma (HLG)
Game features:: Auto Low Latency Mode (ALLM), Game Dashboard, HGiG, Variable Refresh Rate (VRR)
Multi View:: Yes
Backlight dimming technology:: Pixel Dimming
Picture processor:: α8 Gen 2 AI Processor 4K

Weight & dimensions

Stand width:: 1057 mm
Width (with stand):: 1228 mm
Height (with stand):: 772 mm
Depth (with stand):: 235 mm
Weight (without stand):: 14300 g
Height (without stand):: 708 mm
Width (without stand):: 1228 mm
Depth (without stand):: 45.9 mm
Weight (with stand):: 14500 g

Management features

On/Off timer:: Yes

Packaging data

Package weight:: 19500 g
Package depth:: 17 mm
Package height:: 810 mm
Package width:: 1360 mm

Packaging content

Remote control included:: Yes
Cables included:: AC

Features

AI Upscale:: Yes

File formats

Audio formats supported:: AAC, AC3, AC4, EAC3, HE-AAC, MP2, MP3, PCM, WMA, apt-X

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Instructions

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mmo_129267009_1743695786_8456_330599.pdf

Description

Instructions

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mmo_129267009_1743695786_8456_330599.pdf

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Warehouse	Stock	Delivery to the store	Store Price
WH360	38	19.06.2026	770.99 € Best price
EU2	5	Thursday Best delivery	817.99 €

770.99 €

Stock: 38

Delivery Date: 19.06.2026

Warehouse: WH360

817.99 €

Stock: 5

Delivery Date: Thursday Best delivery

Warehouse: EU2

Energy label

OLED55B53LA.AEU

Model

Device manufacturer code

Manufacturer

Device manufacturer

55 "

Display diagonal

iagonal of the visible part of the screen expressed in centimeters and inches.

Energy efficiency class (SDR)

Energy efficiency class is a standard classification that is used all over Europe and which is understandable at first sight. Products can be efficiently compared according to classes, starting from A (the most energy efficient class), and ending with G (the most energy-intensive class). The classification of energy efficiency is based on annual energy consumption which is being calculated on the basis of several different parameters.

Energy efficiency class (HDR)

77 kWh

Energy consumption (SDR) per 1000 hours

Power consumption in switched-on state expressed in W.

135 kWh

Energy consumption (HDR) per 1000 hours

Power consumption in switched-on state expressed in W.

Customer reviews

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Customer questions

FAQ

How much does the LG OLED55B53LA 55" 4K Ultra HD Smart TV cost, and is it available for purchase?

The price is 770.99 € (valid at the time of publication and already includes all taxes). The item is available for order — 43 pcs. are in stock, and you can place your purchase right now with delivery across Latvia and Europe or choose pickup at the Riga collection point. We offer favorable purchase terms, including the option to split the payment into convenient monthly installments. Availability and price are updated in real time, so we recommend placing your order in advance.

If I order this product today, when will I receive my order?

If you place your order today, delivery will be as fast and convenient as possible. You will be able to pick up your order on 19.06.2026 at the Riga pickup point or choose delivery across Latvia and Europe. We carefully inspect every purchase and pack it securely for safe transportation.

What payment options are available?

AiO.lv offers several payment methods: Bank transfer, Bank cards on-line, Apple Pay, Google Pay, Installment, Leasing for legal entities. All transactions are 100% secure and encrypted.

Can LG OLED55B53LA 55" 4K Ultra HD Smart TV be purchased with a lease?

Yes, the purchase is available both on credit and with an interest-free installment plan. We work with leading banks and leasing companies in Latvia, allowing you to make your purchase on convenient terms — with a minimal down payment and a repayment period from 3 to 36 months. You can apply for credit or installments for the LG OLED55B53LA 55" 4K Ultra HD Smart TV online, and the application process is as simple as possible:

Select the product on the website and add it to your cart;
When placing your order, choose the payment method “Installments”;
Fill in the required details for the lending partner;
Receive a decision within a few minutes.

For more information about available payment options, interest-free installment terms, and credit conditions in Latvia, please visit the Payment page.

Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

What is the warranty period?

All LG products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized LG service centers and through AiO.lv

Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. We will assist with consultation, warranty claim processing, and coordination with certified service centers.

How can I tell if this product suits my needs?

When making a choice, we recommend paying attention to the key features: display diagonal, display diagonal (metric), hd type, display technology, display resolution, operating system installed, wi-fi, energy efficiency class (sdr), energy efficiency class (hdr), energy consumption (sdr) per 1000 hours, energy consumption (hdr) per 1000 hours, product colour, compatibility with your devices or usage conditions, material quality, functionality, and warranty terms. These characteristics will help you determine how well the model meets your needs.

Where can I download the instructions for LG OLED55B53LA 55" 4K Ultra HD Smart TV?

You can download the instructions in PDF format from the “Instructions” section on the product description page. The file contains complete information about installation, setup, and usage.

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