LG OLED55B53LA 55" 4K Ultra HD Smart TV

Name: LG OLED55B53LA 55-inch 4K Ultra OLED55B53LA.AEU
Brand: LG
SKU: 12475044
Price: 770.99 EUR
Availability: InStock

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LG OLED55B53LA 55-inch 4K Ultra HD Smart TV with webOS

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Short description

The LG OLED55B53LA is a 55-inch 4K Ultra HD Smart TV featuring advanced OLED display technology for superior contrast and color accuracy. Equipped with the webOS operating system, it offers seamless access to streaming services and apps. With a 0.1 ms response time and OLED Motion technology, it is ideal for gaming and high-action content. Includes integrated Wi-Fi, Ethernet, and support for DVB-T2/C/S2 digital tuners.

Available at price 770.99 €: 33 pcs.

Total available for order: 66 pcs.

Warranty: 2 Years

SKU: 12475044

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2b. Kengaraga str., Riga, Latvia, LV-1063

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From 53.99 € (Weight: 33.33 kg)

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Bank transfer, Bank cards on-line, Apple Pay, Google Pay, Installment, Leasing for legal entities

36 months installment: from 21.42 euros per month

Leasing for legal entities: from 26.83 euros per month

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Product information

Description

The LG OLED55B53LA 55-inch 4K Ultra HD Smart TV represents a significant advancement in home entertainment technology, utilizing self-lit OLED pixels to deliver perfect blacks, infinite contrast, and exceptional color accuracy. This television is designed to provide a cinematic viewing experience in the comfort of your living room, supported by the intuitive webOS platform that simplifies navigation through your favorite streaming services and applications.

Advantages

The primary strength of this OLED display lies in its ability to produce deep, true blacks and vibrant colors that standard LED screens cannot replicate. With a rapid 0.1 ms response time and advanced motion handling, the television ensures that fast-paced action sequences and gaming content remain fluid and free from blur. The integration of the webOS operating system provides a user-friendly interface that allows for quick access to a wide range of digital content, while the inclusion of multiple digital tuners ensures compatibility with various broadcast standards.

Suitable for

Immersive home cinema experiences with 4K content
High-performance gaming requiring low latency and fast response times
Streaming movies and series from popular online platforms
General television viewing with high-quality broadcast signals

When it may not be suitable

This television may not be the ideal choice for environments with extremely high levels of direct sunlight, as the screen finish is optimized for contrast rather than maximum brightness. Additionally, users who require a smaller screen size for compact spaces might find the 55-inch dimensions too large for their specific room layout.

Key specifications

Display diagonal: 55 inches (139.7 cm)
Resolution: 3840 x 2160 pixels (4K Ultra HD)
Display technology: OLED
Operating system: webOS
Response time: 0.1 ms
Connectivity: Wi-Fi, Ethernet, Bluetooth
Tuners: DVB-T2, DVB-C, DVB-S2
Energy efficiency: Class F (SDR), Class G (HDR)
Mounting: VESA 300 x 200 mm

How to use

Setting up the LG OLED55B53LA is straightforward. After mounting the unit or placing it on a stable surface, connect your power source and antenna or satellite cable to the appropriate ports. Upon powering on, follow the on-screen instructions to connect the TV to your home Wi-Fi network. Once connected, you can sign in to your preferred streaming accounts through the webOS dashboard to begin enjoying your content.

What to consider before purchase

Ensure your furniture or wall mount supports the 55-inch screen size and VESA 300 x 200 mm standard.
Check your internet connection speed to ensure smooth 4K streaming.
Verify that your local broadcast signal is compatible with the integrated DVB-T2/C/S2 tuners.

Usage recommendations

For the best visual performance, it is recommended to adjust the picture settings based on your room lighting conditions and to keep the TV firmware updated via the settings menu to ensure access to the latest features and security improvements.

Specifications

Energy consumption (SDR) per 1000 hours: Power consumption in switched-on state expressed in W.: 77 kWh
Energy efficiency class (SDR): Energy efficiency class is a standard classification that is used all over Europe and which is understandable at first sight. Products can be efficiently compared according to classes, starting from A (the most energy efficient class), and ending with G (the most energy-intensive class). The classification of energy efficiency is based on annual energy consumption which is being calculated on the basis of several different parameters.: F
Common interface (CI): Technology which allows separation of conditional access functionality from a digital TV receiver-decoder (Host) into a removable conditional access module (CAM). It is also referenced as DVB-CI for Digital Video Broadcast - Common Interface. The host is responsible for tuning to pay TV channels and demodulation of the RF signal, while CAM is responsible for CA descrambling. The Common Interface allows them to communicate with each other.: Yes
Ethernet LAN: An Ethernet LAN (Local Area Network) interface is present, for a wired conection via a cable.: Yes
Internet TV: Digital distribution of television content via the Internet. Internet television is a general term that covers the delivery of television shows and other video content over the Internet by video streaming technology, typically by major traditional television broadcasters.: Yes
Tuner type: The type of radio tuner e.g. analog, digital.: Analog & Digital
Motion interpolation technology: Describes which motion interpolation technology device uses e.g. BLS (Back Light Scanning), PPR (Picture Perfection Rate), PMR (Perfect Motion Rate), TruMotion.: OLED Motion
Screen shape:: Flat
Display resolution: The number of distinct pixels in each dimension that can be displayed. It is usually quoted as width × height, with the units in pixels: for example, "1024 × 768" means the width is 1024 pixels and the height is 768 pixels. The higher the number of pixels, the sharper the image.: 3840 x 2160
Display technology: The technology used in the display e.g. plasma, LED.: OLED
Display diagonal: Size of the display for this product, measured diagonally, usually in inches.: 55 "
Product colour: The colour e.g. red, blue, green, black, white.: Black

All features

Packaging content

Remote control included: Component of an electronics device, most commonly a television set, DVD player and home theater systems originally used for operating the device wirelessly from a short line-of-sight distance.: Yes
Cables included:: AC

Packaging data

Package height: The distance from the top to the bottom of the packaging.: 810 mm
Package depth: The distance from the front to the back of the packaging.: 17 mm
Package width: The distance from one side of the packaging to the other.: 1360 mm
Package weight: Weight of the packaged product.: 19500 g

Weight & dimensions

Stand depth:: 235 mm
Stand width:: 1057 mm
Width (with stand):: 1228 mm
Height (with stand):: 772 mm
Depth (with stand):: 235 mm
Weight (with stand):: 14500 g
Weight (without stand):: 14300 g
Height (without stand):: 708 mm
Depth (without stand):: 45.9 mm
Width (without stand):: 1228 mm

Brand-specific features

LG technologies (AV/TV):: ThinQ™, WOW Orchestra

Power

AC input frequency:: 50/60
AC input voltage: The voltage of the AC electricity that is inputted into the product.: 100 - 240
Energy consumption (HDR) per 1000 hours: Power consumption in switched-on state expressed in W.: 135 kWh
Energy consumption (SDR) per 1000 hours: Power consumption in switched-on state expressed in W.: 77 kWh
Energy efficiency scale: Range of energy efficiency levels classifying devices from most to least energy-efficient.: A to G
Power consumption (standby): The amount of electricity that is consumed when the product is on standby.: 0.5 W
Energy efficiency class (HDR): Energy efficiency class is a standard classification that is used all over Europe and which is understandable at first sight. Products can be efficiently compared according to classes, starting from A (the most energy efficient class), and ending with G (the most energy-intensive class). The classification of energy efficiency is based on annual energy consumption which is being calculated on the basis of several different parameters.: G
Energy efficiency class (SDR): Energy efficiency class is a standard classification that is used all over Europe and which is understandable at first sight. Products can be efficiently compared according to classes, starting from A (the most energy efficient class), and ending with G (the most energy-intensive class). The classification of energy efficiency is based on annual energy consumption which is being calculated on the basis of several different parameters.: F

Management features

On/Off timer: There is a timer for when to turn the device on or off.: Yes

Ports & interfaces

RF ports quantity: The number of sockets (ports) for RF (radio frequency) connections.: 2
Consumer Electronics Control (CEC):: SimpLink
HDMI ports quantity: The number of sockets (ports) for HDMI connections. HDMI (High-Definition Multimedia Interface) is a compact audio/video interface for transferring uncompressed video data and compressed/uncompressed digital audio data from a HDMI-compliant device ("the source device") to a compatible computer monitor, video projector, digital television, or digital audio device. HDMI is a digital replacement for existing analog video standards.: 4
USB 2.0 ports quantity: Number of USB 2.0 ports (connecting interfaces) in the device. USB 2.0 was released in April 2000 (now called "Hi-Speed"), adding higher maximum signaling rate of 480 Mbit/s (effective throughput up to 35 MB/s or 280 Mbit/s), USB 2.0 ports are usually black.: 2
Common interface (CI): Technology which allows separation of conditional access functionality from a digital TV receiver-decoder (Host) into a removable conditional access module (CAM). It is also referenced as DVB-CI for Digital Video Broadcast - Common Interface. The host is responsible for tuning to pay TV channels and demodulation of the RF signal, while CAM is responsible for CA descrambling. The Common Interface allows them to communicate with each other.: Yes
RF connector type:: F, IEC
Digital audio coaxial out: The socket in the device for the digital audio output. The signal is carried via a coaxial cable with an RCA connector.: 1
Ethernet LAN (RJ-45) ports: Number of Ethernet LAN (RJ-45) ports (connecting interfaces) in the device. Ethernet LAN (RJ-45) ports allow a computer to connect to the ethernet.: 1

Performance

USB recording:: Yes
Smartphone/tablet remote support: The product can be used to remotely manage a smartphone.: Yes
Multi View:: Yes
Game features:: Auto Low Latency Mode (ALLM), Game Dashboard, HGiG, Variable Refresh Rate (VRR)
AMD FreeSync: The product includes AMD Freesync Technology for the dynamic synchronization of the graphic card and the monitor in order to avoid screen tearing.: Yes
NVIDIA G-SYNC:: Yes
Picture processor:: α8 Gen 2 AI Processor 4K
Picture processing technology:: LG AI Picture Pro
Backlight dimming technology:: Pixel Dimming

Design

Stand type:: Legs stand
Introduction year:: 2025

Network

Wi-Fi standards: The type of wireless local area network (LAN). It can be ad-hoc, where units in a network communicate peer-to-peer, or Infrastructure, where units communicate with each other via an access point A LAN interconnects computers in a small area e.g. home, school or office.: 802.11a, 802.11b, 802.11g, Wi-Fi 4 (802.11n), Wi-Fi 5 (802.11ac), Wi-Fi 6 (802.11ax)
Bluetooth version: The type of bluetooth technology in the product e.g. Bluetooth Smart (v4.0).: 5.3
Bluetooth: Bluetooth is a low-power radio technology developed to replace the cables and wires currently used to link or connect electronic devices such as personal computers, printers, and a wide variety of handheld devices including mobile phones. Because it uses radio-wave connectivity, a Bluetooth-enabled device has a constant, established connection to whatever browser it uses. This saves the user the trouble of logging on to check for emails or news updates, for example.: Yes
Wi-Fi: Popular technology that allows an electronic device to exchange data or connect to the internet wirelessly using radio waves.: Yes
Web browser:: Yes
Ethernet LAN: An Ethernet LAN (Local Area Network) interface is present, for a wired conection via a cable.: Yes

Audio

Enhanced Audio Return Channel (eARC):: Yes
Sound modes:: AI Sound Pro, Clear Voice Pro
TV Sound Mode Share:: Yes
Audio output channels: An audio output channel is an electric circuit which acts as a path for a signal produced by a device. A device may have several audio output channels.: 2.0
Audio decoders: Device or software capable of decoding a digital stream of audio e.g. internet radio.: Dolby Atmos, Dolby Digital
RMS rated power: RMS (Root mean square) is a measure of the continuous power required by a device, in particular audio amplifiers and loudspeakers.: 20 W
Number of speakers: The quantity of speakers included in/with the product.: 2

Features

High Dynamic Range (HDR) supported:: Yes
High Dynamic Range (HDR) technology:: Dolby Vision, Dynamic Tone Mapping PRO, Filmmaker Mode, High Dynamic Range 10 (HDR10), Hybrid Log-Gamma (HLG)
AI Upscale:: Yes
Panel mounting interface: The product can be used wih VESA mounting interfaces.: 300 x 200
VESA mounting:: Yes
Product colour: The colour e.g. red, blue, green, black, white.: Black

Smart TV

Operating system installed: Type of operating system on a device e.g. IOS on Apple devices, Android for mobile devices.: WebOS
Operating system version: The version of the operating system used e.g. 4.1, 4.2 for Android.: 25
Smart TV: Smart TV features access to a large number of channels that offer TV programs, movies, and music without the need to connect a TV antenna or subscribe to a cable/satellite service. Some smart TVs provide web browsing, gaming, and access to compatible media content stored on computers.: Yes
Apple AirPlay 2 support:: Yes
Internet TV: Digital distribution of television content via the Internet. Internet television is a general term that covers the delivery of television shows and other video content over the Internet by video streaming technology, typically by major traditional television broadcasters.: Yes

File formats

Audio formats supported: The audio formats which this device or software can read/use e.g. MP3, MP4.: AAC, AC3, AC4, EAC3, HE-AAC, MP2, MP3, PCM, WMA, apt-X

TV tuner

Number of tuners: The number of devices in the product which can receive radio or TV signals.: 1 tuner(s)
Auto channel search:: Yes
Digital signal format system: The protocols supported for exchange of digital signal.: DVB-C, DVB-S, DVB-S2, DVB-T, DVB-T2
Tuner type: The type of radio tuner e.g. analog, digital.: Analog & Digital

Display

Display diagonal (metric): This is the size of the display screen, measured diagonally.: 138.8 cm
Response time: The response time is the time difference between the moment that a source (for example a video card) sends a signal and that equipment (for example a monitor) receives or display the signal. (Used abbreviations: R/F = Rise and Fall.): 0.1 ms
Display refresh rates supported:: 120 Hz
Motion interpolation technology: Describes which motion interpolation technology device uses e.g. BLS (Back Light Scanning), PPR (Picture Perfection Rate), PMR (Perfect Motion Rate), TruMotion.: OLED Motion
Native refresh rate:: 100 Hz
Screen shape:: Flat
Native aspect ratio: The aspect ratio is the ratio of the width of an image to its height. The native aspect ratio is the one which the projector/display is particularly designed for. Images shown in native aspect ratio will utilize the entire resolution of the display and achieve maximum brightness. Images shown in other than native aspect ratio will always have less resolution and less brightness than images shown in native aspect ratio.: 16:9
HD type: Type of supported High Definition (e.g. Full HD, 4K Ultra HD).: 4K Ultra HD
Display resolution: The number of distinct pixels in each dimension that can be displayed. It is usually quoted as width × height, with the units in pixels: for example, "1024 × 768" means the width is 1024 pixels and the height is 768 pixels. The higher the number of pixels, the sharper the image.: 3840 x 2160
Display technology: The technology used in the display e.g. plasma, LED.: OLED
Display diagonal: Size of the display for this product, measured diagonally, usually in inches.: 55 "

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Warehouse	Stock	Delivery to the store	Store Price
WH360	33	Friday Best delivery	770.99 € Best price
WH321	33	06.08.2026	998.99 €

770.99 €

Stock: 33

Delivery Date: Friday Best delivery

Warehouse: WH360

998.99 €

Stock: 33

Delivery Date: 06.08.2026

Warehouse: WH321

Energy label

OLED55B53LA.AEU

Model

Device manufacturer code

Manufacturer

Device manufacturer

77 kWh

Energy consumption (SDR) per 1000 hours

Power consumption in switched-on state expressed in W.

Energy efficiency class (SDR)

Energy efficiency class is a standard classification that is used all over Europe and which is understandable at first sight. Products can be efficiently compared according to classes, starting from A (the most energy efficient class), and ending with G (the most energy-intensive class). The classification of energy efficiency is based on annual energy consumption which is being calculated on the basis of several different parameters.

Yes

Common interface (CI)

Technology which allows separation of conditional access functionality from a digital TV receiver-decoder (Host) into a removable conditional access module (CAM). It is also referenced as DVB-CI for Digital Video Broadcast - Common Interface. The host is responsible for tuning to pay TV channels and demodulation of the RF signal, while CAM is responsible for CA descrambling. The Common Interface allows them to communicate with each other.

Yes

Ethernet LAN

An Ethernet LAN (Local Area Network) interface is present, for a wired conection via a cable.

Yes

Internet TV

Digital distribution of television content via the Internet. Internet television is a general term that covers the delivery of television shows and other video content over the Internet by video streaming technology, typically by major traditional television broadcasters.

Analog & Digital

Tuner type

The type of radio tuner e.g. analog, digital.

OLED Motion

Motion interpolation technology

Describes which motion interpolation technology device uses e.g. BLS (Back Light Scanning), PPR (Picture Perfection Rate), PMR (Perfect Motion Rate), TruMotion.

3840 x 2160

Display resolution

The number of distinct pixels in each dimension that can be displayed. It is usually quoted as width × height, with the units in pixels: for example, "1024 × 768" means the width is 1024 pixels and the height is 768 pixels. The higher the number of pixels, the sharper the image.

OLED

Display technology

The technology used in the display e.g. plasma, LED.

55 "

Display diagonal

Size of the display for this product, measured diagonally, usually in inches.

Black

Product colour

The colour e.g. red, blue, green, black, white.

Customer reviews

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Customer questions

FAQ

How much does the LG OLED55B53LA 55" 4K Ultra HD Smart TV cost, and is it available for purchase?

The price is 770.99 € (valid at the time of publication and already includes all taxes). The item is available for order — 66 pcs. are in stock, and you can place your purchase right now with delivery across Latvia and Europe or choose pickup at the Riga collection point. We offer favorable purchase terms, including the option to split the payment into convenient monthly installments. Availability and price are updated in real time, so we recommend placing your order in advance.

If I order this product today, when will I receive my order?

If you place your order today, delivery will be as fast and convenient as possible. You will be able to pick up your order on Friday at the Riga pickup point or choose delivery across Latvia and Europe. We carefully inspect every purchase and pack it securely for safe transportation.

What payment options are available?

AiO.lv offers several payment methods: Bank transfer, Bank cards on-line, Apple Pay, Google Pay, Installment, Leasing for legal entities. All transactions are 100% secure and encrypted.

Can LG OLED55B53LA 55" 4K Ultra HD Smart TV be purchased with a lease?

Yes, the purchase is available both on credit and with an interest-free installment plan. We work with leading banks and leasing companies in Latvia, allowing you to make your purchase on convenient terms — with a minimal down payment and a repayment period from 3 to 36 months. You can apply for credit or installments for the LG OLED55B53LA 55" 4K Ultra HD Smart TV online, and the application process is as simple as possible:

Select the product on the website and add it to your cart;
When placing your order, choose the payment method “Installments”;
Fill in the required details for the lending partner;
Receive a decision within a few minutes.

For more information about available payment options, interest-free installment terms, and credit conditions in Latvia, please visit the Payment page.

Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

What is the warranty period?

All LG products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized LG service centers and through AiO.lv

Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. We will assist with consultation, warranty claim processing, and coordination with certified service centers.

How can I tell if this product suits my needs?

When making a choice, we recommend paying attention to the key features: energy consumption (sdr) per 1000 hours, energy efficiency class (sdr), common interface (ci), ethernet lan, internet tv, tuner type, motion interpolation technology, screen shape, display resolution, display technology, display diagonal, product colour, compatibility with your devices or usage conditions, material quality, functionality, and warranty terms. These characteristics will help you determine how well the model meets your needs.

Where can I download the instructions for LG OLED55B53LA 55" 4K Ultra HD Smart TV?

You can download the instructions in PDF format from the “Instructions” section on the product description page. The file contains complete information about installation, setup, and usage.

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LG OLED55B53LA 55-inch 4K Ultra HD Smart TV with webOS

Short description

Product information

Description

Advantages

Suitable for

When it may not be suitable

Key specifications

How to use

What to consider before purchase

Usage recommendations

Specifications

Packaging content

Packaging data

Weight & dimensions

Brand-specific features

Power

Management features

Ports & interfaces

Performance

Design

Network

Audio

Features

Smart TV

File formats

TV tuner

Display

Instructions

Description

Instructions

Similar products

Product comparison

Energy label

Customer reviews

Customer questions

How much does the LG OLED55B53LA 55" 4K Ultra HD Smart TV cost, and is it available for purchase?

If I order this product today, when will I receive my order?

What payment options are available?

Can LG OLED55B53LA 55" 4K Ultra HD Smart TV be purchased with a lease?

Can this product be purchased for a company (with VAT)?

What is the warranty period?

Can the product be returned after purchase?

Where should I contact for warranty service?

How can I tell if this product suits my needs?

Where can I download the instructions for LG OLED55B53LA 55" 4K Ultra HD Smart TV?