Hair masque Aveda Botanical Repair Intensive Strengthening Masque (Rich), 25 ml, for damaged hair

Aveda Botanical Repair Intensive Strengthening Masque (Rich) is a 25 ml treatment mask formulated for damaged hair. Designed to strengthen and rebuild hair fiber, this masque targets breakage and improves manageability with a rich, buttery cream texture that conditions hair using plant-derived lipids and butters. It is intended for periodic intensive at-home care to help restore the look and feel of chemically or mechanically damaged medium to thick hair.

Advantages

The masque provides deep conditioning that instantly improves hair appearance and texture. It is formulated to build and strengthen bonds within the hair fiber, helping to reduce split ends and detangling to minimise breakage during styling. The product is silicone-free, vegan and cruelty-free, and is safe for colour-treated and chemically processed hair. After a single use hair appears softer, smoother and shinier due to the concentrated plant lipids and added butters.

Suitable for

• Individuals with chemically damaged hair, including colour-treated or processed hair
• Hair weakened by mechanical stress such as heat styling or frequent brushing
• Medium to thick hair textures requiring periodic intensive repair
• Users seeking a silicone-free, plant-derived deep conditioning treatment

Key specifications

• Product type: Intensive strengthening hair masque
• Format: Rich, buttery cream
• Volume: 25 ml
• Target: Damaged, weakened hair and split ends
• Suitable for: Medium to thick hair textures
• Color-treated safe: Yes
• Formulation notes: Silicone-free, plant-derived lipids and butters, vegan, cruelty-free
• Intended use: Periodic intensive at-home repair treatment

How to use

Apply to clean, towel-dried hair, distributing the masque evenly from mid-lengths to ends. Leave on according to product instructions for an intensive treatment period, then rinse thoroughly. Use periodically as an intensive repair step in place of or in addition to regular conditioner, depending on the degree of damage and professional guidance. For best results follow with styling and protection suitable for your hair type.

Usage recommendations

Use the masque once a week or as recommended by a hair professional. For severely damaged hair, increase frequency to maintain improved manageability and reduced breakage; for lightly damaged hair, use less frequently to avoid over-conditioning. Combine with a colour-safe shampoo and follow heat-protection practices when styling.