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header-product Semi-permanent hair colour La Riché Directions Carnation Pink 88 ml — semi-permanent dye, 88 ml

Semi-permanent hair colour La Riché Directions Carnation Pink 88 ml — semi-permanent dye, 88 ml

La Riché Directions Carnation Pink semi-permanent 88 ml Photo 1
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Short description

La Riché Directions Carnation Pink is a semi-permanent hair colour in an 88 ml tube. Designed to deposit vibrant pink pigment without peroxide, it’s suitable for pre-lightened or natural hair depending on desired intensity. Ideal for creative colouring, streaks or full-head application, it washes out gradually and lets users refresh or change tones easily.
Warranty: 2 Years
SKU: 11598499
Manufacturer: La Riché
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Product information

Description

La Riché Directions Carnation Pink is a semi-permanent hair colour in an 88 ml tube formulated to deposit vibrant pink pigment without the use of peroxide. The product is suitable for creative colouring techniques on pre-lightened hair and can also be used on natural hair for softer results; colour intensity depends on the starting shade and application method. The dye washes out gradually, allowing tone refreshing or complete colour change over time.

Advantages

The semi-permanent formula delivers bright, even colour without permanent commitment and does not require peroxide to activate. An 88 ml tube provides enough product for streaks, partial sections or, on lighter hair, a full-head application. The pigment is easy to blend with other shades from the Directions range to achieve varied tones.

Suitable for

  • Creative colouring and fashion shades
  • Highlights, streaks and sectioned effects
  • Refreshing or changing existing semi-permanent colour
  • Use on pre-lightened hair for vivid results

Key specifications

  • Type: Semi-permanent hair colour
  • Shade: Carnation Pink
  • Volume: 88 ml
  • Peroxide: Not required
  • Brand: La Riché (Directions)
  • MPN: PARF129657
  • EAN: 5034843001301

How to use

Apply to dry, pre-lightened or natural hair according to desired intensity. For vivid colour, use on pale blonde or pre-lightened hair; for subtler tones, apply to darker hair or dilute with a conditioner. Wear gloves and apply evenly with a brush or by hand, leaving the colour on for the manufacturer’s recommended processing time. Rinse with cool water until the water runs clear and condition the hair after rinsing.

Usage recommendations

Perform a strand and skin-sensitivity test 48 hours before full application. Use colour-safe shampoos and conditioners to prolong tone; avoid excessive washing and prolonged sun exposure to reduce fading.

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Customer questions

FAQ

What payment options are available?

AiO.lv offers several payment methods: Bank transfer. All transactions are 100% secure and encrypted.

Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

What is the warranty period?

All La Riché products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized La Riché service centers and through AiO.lv

Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. We will assist with consultation, warranty claim processing, and coordination with certified service centers.
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14-Day Return Policy We are confident in our quality, but if the purchase doesn’t fit — you have 14 days to return the product with peace of mind.
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