Foundation Max Factor Facefinity Lasting Performance 097 Golden Ivory 35 ml

Max Factor Facefinity Lasting Performance Liquid Foundation in shade 097 Golden Ivory, 35 ml, is a long-wear foundation formulated to even skin tone and provide buildable medium-to-full coverage with a smooth, natural finish. Designed for normal to combination skin, the formula helps conceal imperfections and reduce visible shine while resisting transfer for all-day wear. The lightweight texture blends easily with a sponge, brush or fingertips to create a uniform complexion suited for daily wear or special occasions.

Advantages

This foundation offers long-lasting performance and buildable coverage that can be adjusted from medium to full without feeling heavy. The texture delivers a smooth finish that minimizes pores and evens out skin tone, while the formula is designed to resist transfer and maintain coverage throughout the day. Application is versatile: the product spreads evenly with a sponge, brush or fingertips, allowing precise coverage where needed.

Suitable for

• Everyday makeup for normal to combination skin types
• Creating medium-to-full coverage for blemishes and uneven tone
• Long events where transfer-resistant wear is required
• Layered application under powder or setting spray

Key specifications

• Format: liquid foundation
• Shade: 097 Golden Ivory
• Volume: 35 ml
• Coverage: buildable medium-to-full
• Finish: smooth, natural
• Skin type: recommended for normal to combination skin
• Application methods: sponge, brush, fingertips
• Properties: transfer-resistant, long-wearing

How to use

Apply a small amount of foundation to the center of the face and blend outward using a sponge, foundation brush or fingertips. For light coverage, use a damp sponge or a small amount of product and blend evenly; for fuller coverage, layer additional product in thin coats until the desired effect is achieved. Set with a translucent powder or setting spray if longer wear or a matte finish is preferred. Remove at the end of the day with a gentle cleanser or makeup remover suitable for your skin type.

Usage recommendations

Test the shade in natural light before full application to ensure a match with your skin tone. For combination skin, apply a mattifying primer in the T-zone before foundation to control shine; for drier areas, use a hydrating primer or light moisturizer to promote smooth application.