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header-product Philips StraightCare Essential ThermoProtect straightener BHS378/00 with ceramic keratin plates, ionic function, and 6 heating levels
25.99 €

Philips StraightCare Essential ThermoProtect straightener BHS378/00 with ceramic keratin plates, ionic function, and 6 heating levels

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Philips StraightCare Essential ThermoProtect straightener BHS378/00 with ceramic keratin plates, ionic function, and 6 heating levels

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Short description

Philips StraightCare Essential ThermoProtect straightener BHS378/00 designed for efficient hair straightening. Features ceramic keratin plates, ionic function to reduce frizz, and an adjustable thermostat with 6 heating levels starting from 160 °C. Equipped with a 1.8-meter cord, LED display indicators, and a convenient hanging ring for easy storage. Suitable for daily styling and smooth results.
Available at price 25.99 €: 25 pcs.
Total available for order: 216 pcs.
Warranty: 1 Year
SKU: 1965760
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Cheapest delivery:

Unisend LV

Pick-up points

Unisend LV

Cost

1.99 €

Deliver

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Customer service center
2b. Kengaraga str., Riga, Latvia, LV-1063
Friday {{selectedOffer.officeDeliveryString}}
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16.09.2026 {{selectedOffer.courierDeliveryString}}
From 4.99 € (Weight: 0.54 kg)
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Unisend LV / Venipak Pickup LV / Venipak Locker LV / DPD Paku skapis / Omniva LV / Latvijas Pasts pakomāts / Latvijas Pasts nodaļa
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Product information

Description

The Philips StraightCare Essential ThermoProtect straightener BHS378/00 is designed for efficient and smooth hair straightening. It features advanced ceramic keratin plates and an integrated ionic function to help reduce frizz and enhance shine during daily styling routines. With an adjustable thermostat offering 6 heating levels starting from 160 °C, this hair styler provides precise temperature control suitable for different hair types.

Advantages

This hair straightener incorporates ThermoProtect technology, which helps distribute heat evenly and prevents overheating to protect hair health. The ceramic keratin plates ensure smooth gliding through the hair, minimizing friction and breakage. The built-in ionic function releases negative ions to eliminate static electricity, leaving hair looking glossy and sleek. Multiple temperature settings allow for customized styling, while the fast heat-up time ensures the device is ready for use within seconds.

Suitable for

  • Daily hair straightening and smoothing
  • Frizz reduction and static control
  • Styling hair with adjustable temperature levels
  • Home use and travel with universal voltage support

When it may not be suitable

This device is strictly designed for hair straightening and is not suitable for hair curling, hair drying, or hair texturizing. Users looking for a multi-functional styling tool that creates curls or waves will need a different appliance.

Key specifications

  • Type: Straightening brush
  • Plate material: Ceramic keratin
  • Temperature minimum: 160 °C
  • Number of heating levels: 6
  • Ionic function: Yes
  • Adjustable thermostat: Yes
  • Cord length: 1.8 m
  • Display type: LED indicators
  • Product colour: Black, Pink

How to use

Plug the straightener into an electrical outlet and select your desired temperature using the adjustable heating levels, monitored via the LED indicators. Allow the plates to heat up completely. Section your dry hair and place a strand between the ceramic keratin plates. Gently glide the straightener from the roots to the ends of the hair. Repeat the process across all sections until the desired straight style is achieved. Turn off the device and unplug it after use.

What to consider before purchase

  • Ensure your primary styling need is hair straightening, as this model does not curl or dry hair
  • Check the cord length of 1.8 meters to ensure it suits your styling area setup
  • Verify that the minimum temperature of 160 °C aligns with your hair type and texture requirements

Usage recommendations

Always use the appliance on dry hair and start with lower temperature settings if you have fine or damaged hair. Utilize the hanging ring for safe storage after the device has completely cooled down.

Specifications

Cord length: The distance from one end of the cord (cable) to the other.
1.8 m
Built-in display: A display which is part of the product, so you do not need to attach another display.
No
Number of heating levels: The different levels at which the device can heat e.g. low/medium/high.
6
Adjustable thermostat: There is a thermostat to control the temperature of the device.
Yes
Ceramic heating system: Ceramic heaters are space heaters that generate heat by passing electricity through heating wires embedded in ceramic plates. The plates heat aluminium baffles, and a fan blowing across the baffles heats the air. Ceramic heaters are usually portable and typically used for heating a room or small office, and are similar to metal-coil fan heaters.
Yes
Ionic function: Ionic function is a feature of a hair/climatic appliances to reduce the amount of static electricity build-up in the hair/air.
Yes
Hair drying: The device has a feature to dry hair.
No
Hair texturizing: Whether or not the device has a feature to texturize hair.
No
Hair curling: Can be used to curl hair.
No
Hair straightening: Ones hair can be straightened with the device.
Yes
Technology: Modern components and devices.
Warm
Type: Characteristics of the device.
Straightening brush
Product colour: The colour e.g. red, blue, green, black, white.
Black, Pink
All features

Technical details

Auto power off: The device switches itself off automatically after a certain activity, or after a certain time of inactivity.
Yes

Power

AC input voltage: The voltage of the AC electricity that is inputted into the product.
110-240

Ergonomics

Ready indicator:
Yes
Key lock:
Yes
Swivel cord: Regularly used in domestic appliances such as hair dryers and hair straighteners, this is an electric cable which can rotate horizontally and/or vertically, allowing the device to be moved freely without damaging the cable.
Yes
Cord length: The distance from one end of the cord (cable) to the other.
1.8 m
Cordless:
No
On/off switch: The button which is pressed to switch the device on or off.
Yes
Display type: Type of display (screen) e.g. LCD.
LED
Built-in display: A display which is part of the product, so you do not need to attach another display.
No

Design

Hanging type:
Hanging ring
Plate material: The type of substance the plate is made of to which something can be attached, using the product.
Ceramic keratin

Performance

Warm-up time: Time needed before printing after power switched on.
3 s
Temperature (max):
230 °C
Temperature (min):
160 °C
Number of heating levels: The different levels at which the device can heat e.g. low/medium/high.
6
Adjustable thermostat: There is a thermostat to control the temperature of the device.
Yes
Ceramic heating system: Ceramic heaters are space heaters that generate heat by passing electricity through heating wires embedded in ceramic plates. The plates heat aluminium baffles, and a fan blowing across the baffles heats the air. Ceramic heaters are usually portable and typically used for heating a room or small office, and are similar to metal-coil fan heaters.
Yes
Ionic function: Ionic function is a feature of a hair/climatic appliances to reduce the amount of static electricity build-up in the hair/air.
Yes
Hair drying: The device has a feature to dry hair.
No
Hair texturizing: Whether or not the device has a feature to texturize hair.
No
Hair curling: Can be used to curl hair.
No
Hair straightening: Ones hair can be straightened with the device.
Yes
Technology: Modern components and devices.
Warm

Weight & dimensions

Board size (W x D): The physical dimensions of the board.
28 x 100
Plate width:
28 mm
Plate depth:
100 mm

Features

Product colour: The colour e.g. red, blue, green, black, white.
Black, Pink
Type: Characteristics of the device.
Straightening brush

Description

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Product comparison

You are viewing the Philips StraightCare Essential ThermoProtect straightener BHS378/00 with ceramic keratin plates, ionic function, and 6 heating levels device, which is compared with several alternative hair straightening options from Philips and BaByliss. All of these appliances are designed for everyday styling and use ceramic plates for gentle hair smoothing. The main differences lie in the presence of an ionic function, the number of temperature settings, cord length, built-in display features, and safety additions such as automatic shut-off.

⚙️ In the table below, we will compare the key characteristics: device type, adjustable thermostat and number of heating levels, ionic function, cord length, built-in display, and package features.

ParameterPhilips BHS378/00 (Main)Philips BHS375/00Philips BHS375/00 (damaged package)Philips 7000 Series BHS752/00BaByliss ST394EPhilips 5000 series BHS530/00Practical significance of differences
Device typeStraightening irons (described as straightening brush)Straightening irons (described as straightening brush)Hair straightenerStraightening ironStraightening ironStraightening ironMost models are classic hair straightening irons featuring a ceramic heating system.
Temperature adjustment and heating levels6 levels, adjustable thermostat, starting from 160 °C2 levels, fixed temperature 180 °C, no thermostatNo detailed level data12 levels, adjustable thermostat6 levels, adjustable thermostat12 levels, adjustable thermostat, starting from 120 °CModels with an adjustable thermostat allow more precise temperature selection for different hair types, while the fixed 180 °C setting on the BHS375/00 offers simpler operation.
Ionic functionYesNoNot specifiedYesYesYesIonic function helps reduce static electricity and frizz, resulting in smoother hair. Model BHS375/00 lacks this feature.
Power cord length1.8 m1.8 mNot specified2 m3 m1.8 mA longer cord (3 m on BaByliss) provides more freedom of movement during styling, while 1.8 m is a standard and convenient solution for home use.
Indication and safetyLED indicatorsLED indicatorsNot specifiedBuilt-in display, auto power-off after 30 minAuto shut-off after 60 minAuto power off after 30 minThe 7000 series, 5000 series, and BaByliss models offer enhanced safety features (auto shut-off), and the BHS752/00 model features a full built-in display.

◎ In the suitability table below, we will evaluate which model is best suited for various everyday usage scenarios, hair care needs, and user preferences.

Usage scenarioRecommended productWhy
Daily basic styling with anti-static effectPhilips StraightCare Essential ThermoProtect straightener BHS378/00 with ceramic keratin plates, ionic function, and 6 heating levelsCombines ionic function, 6 heating levels starting from 160 °C, and ceramic-keratin plates for gentle daily hair smoothing.
Simplest temperature selection without manual adjustmentPhilips StraightCare Essential ThermoProtect straightener with ceramic keratin plates, 180 °C temperature, 1.8 m cord, and 110-240 V input voltageMaintains a consistent 180 °C temperature setting without thermostat adjustments, simplifying straightforward operation.
Purchasing a basic model at a reduced priceHair straightener Philips BHS375/00 ThermoProtect technology — Essential model (damaged package)Offers the same core Essential series functionality with ThermoProtect technology while sold with a damaged package.
Professional setting precision and maximum safetyPhilips 7000 Series BHS752/00 Hair Straightener with Ceramic Plates 12 Heating Levels LED Display and Ionic Function PurpleEquipped with 12 heating levels, a built-in display, ionic function, and auto power-off after 30 minutes.
Styling further from a power outlet with a long cordBaByliss ST394E Hair Straightener Black 42 W with Ceramic Plates, Ionic Function, 6 Heating Levels and 3 m CordFeatures an extended 3-meter cord length, ionic function, and six adjustable heating levels.
Fine temperature tuning for sensitive hairPhilips 5000 series BHS530/00 Straightening iron with Ceramic plates, Ionic function, Adjustable thermostat, 12 heating levels, and 1.8 m cordOffers an expanded range of 12 heating levels starting from a lower temperature (120 °C) for gentler hair care.
Philips StraightCare Essential ThermoProtect straightener BHS378/00 with ceramic keratin plates, ionic function, and 6 heating levels is well suited for users looking for a balanced daily care solution with adjustable temperature control and frizz reduction provided by the ionic function. This option is preferable to simpler models lacking ionisation or a thermostat because it gives greater control over the styling process.
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BT19 25 Friday Best delivery
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25.99 € Best price
EU2 2 Tuesday
26.99 €
WH155 1 24.09.2026
30.49 €
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Customer reviews

Customer questions

FAQ

How much does the Philips StraightCare Essential ThermoProtect BHS378/00 cost, and is it available for purchase?

The price is 25.99 € (valid at the time of publication and already includes all taxes). The item is available for order — 216 pcs. are in stock, and you can place your purchase right now with delivery across Latvia and Europe or choose pickup at the Riga collection point. We offer favorable purchase terms, including the option to split the payment into convenient monthly installments. Availability and price are updated in real time, so we recommend placing your order in advance.

If I order this product today, when will I receive my order?

If you place your order today, delivery will be as fast and convenient as possible. You will be able to pick up your order on Friday at the Riga pickup point or choose delivery across Latvia and Europe. We carefully inspect every purchase and pack it securely for safe transportation.

What payment options are available?

AiO.lv offers several payment methods: Cash payment, Bank transfer, Bank cards on-line, Apple Pay, Google Pay. All transactions are 100% secure and encrypted.

Can this product be purchased for a company (with VAT)?

Yes. AiO.lv works with legal entities in Latvia and across Europe. The product price already includes VAT. For certain product categories, as well as for companies from other EU countries with a valid VAT number, a 0% VAT rate may apply. We issue the invoice immediately after the order is placed, support electronic BIS invoices, and automatically generate all necessary accounting documents. You can complete the purchase for a company online — simply select the company profile and choose bank transfer as the payment method during checkout.

What is the warranty period?

All Philips products come with an official 2 Years warranty. It covers all manufacturing defects and malfunctions that may occur during use. The warranty is valid at all authorized Philips service centers and through AiO.lv

Can the product be returned after purchase?

Yes, you can return the product within 14 days of purchase if you bought it as a consumer (not a legal entity). Returns are possible without giving any reason — the main condition is that the product retains its original appearance and full set of accessories. We will make the process as simple and convenient as possible: just contact our customer support team, and we will help you arrange the return.

Where should I contact for warranty service?

For warranty-related questions you can contact the AiO.lv (SIA VSPRO) customer support team. We will assist with consultation, warranty claim processing, and coordination with certified service centers.

How can I tell if this product suits my needs?

When making a choice, we recommend paying attention to the key features: cord length, built-in display, number of heating levels, adjustable thermostat, ceramic heating system, ionic function, hair drying, hair texturizing, hair curling, hair straightening, technology, type, product colour, compatibility with your devices or usage conditions, material quality, functionality, and warranty terms. These characteristics will help you determine how well the model meets your needs.

Where can I download the instructions for Philips StraightCare Essential ThermoProtect BHS378/00?

You can download the instructions in PDF format from the “Instructions” section on the product description page. The file contains complete information about installation, setup, and usage.
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