Hair Colour Cream Wella 12/1 Very Light Ash Blonde

Wella Hair Colour Cream 12/1 Very Light Ash Blonde is a permanent professional hair dye formulated to deposit a cool, ash‑toned blonde on hair that is already lightened or naturally fair. The cream texture ensures even application and helps achieve a uniform shade while minimising patchiness. Intended for use with the appropriate developer, this shade is designed for tone correction, neutralising warm undertones and creating a pale ash blonde result.

Advantages

The cream formulation offers controlled coverage and smooth consistency for predictable colour results. Its ash‑based pigment balances yellow and brassy notes to produce a cooler blonde. The product is suitable for precision application and can be used for both full‑head colouring and retouching regrowth when mixed with the correct oxidant. It provides long‑lasting permanent colour when applied according to instructions.

Suitable for

• Lightened or naturally light hair seeking a cool, ash blonde tone
• Tone correction after bleaching to reduce warm or brassy undertones
• Full‑head applications and targeted root retouches
• Salon professionals and experienced home users following mixing and safety guidelines

Key specifications

• Colour family: Ash blonde (very light)
• Intensity level: Very light blonde
• Formulation: Cream consistency for even application
• Coverage: Permanent colour for long‑lasting results
• Primary function: Tone neutralisation and colour deposition
• Recommended use: On pre‑lightened or naturally light hair

How to use

Mix the hair colour cream with a suitable developer according to the manufacturer's recommended ratio and workplace safety instructions. Perform a strand test prior to full application to assess processing time and expected shade. Apply evenly to dry, unwashed hair or to regrowth as required, starting where most correction is needed. Monitor development visually and rinse thoroughly when the desired tone is reached, then shampoo and condition as normal.

Usage recommendations

For optimal ash results, use on hair lifted to the appropriate base level and choose the developer strength suited to the amount of lift required. Wear suitable protective gloves, follow manufacturer's safety and post‑colour care guidance, and consult a professional colourist for major lightening or complex corrections.